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AI-Powered Customer Loyalty: What It Is and How It Works

In 2025, building customer loyalty goes beyond punch cards and generic discounts. Thanks to AI, small businesses can now create personalized experiences that keep customers coming back. But how does it actually work? Here’s a breakdown, with examples, to show you the power of AI-driven loyalty. What Is AI in Simple Terms? AI refers to […]

Marketing Funnel Guide for Local Businesses

In today’s digital-first world, relying solely on walk-ins and word of mouth is no longer enough. Whether you run a bakery, salon, boutique, or auto repair shop, you need a way to turn casual browsers into loyal customers, and that’s where a marketing funnel comes in. A marketing funnel is not just for big brands. […]

How AI Is Changing Customer Loyalty Programs

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In today’s competitive market, keeping customers loyal is just as important as attracting new ones. But traditional loyalty programs, think stamp cards, point systems, and generic rewards, are no longer enough. Enter Artificial Intelligence (AI): a powerful tool that is transforming how businesses understand, engage, and retain their customers. Whether you’re a small business owner […]

Soundbox vs Traditional POS: Which Payment Solution Is Best for Your Business?

In today’s fast-moving digital economy, small and medium-sized businesses (SMEs) need fast, reliable, and simple payment systems. While traditional Point-of-Sale (POS) terminals have long been the go-to solution, QR Soundboxes such as the EPOS Soundbox are quickly becoming the preferred choice for businesses that want speed, convenience, and cost-efficiency. But which is better for your […]

10 Must-Try Authentic Korean Restaurants in Singapore

Korean food has become a global sensation, from the streets of Seoul to the heart of Singapore. But what makes Korean cuisine so unique and authentic? And where can you experience it for real, beyond the trending K-dramas and viral mukbangs? Korean cuisine is built on centuries of culinary tradition. Here are a few defining […]

14 Social Media Strategies That Bring Real ROI for SMEs

Social media isn’t just for likes and followers, it’s a powerful tool to drive real business growth. For small and medium-sized enterprises (SMEs), the right strategies can turn social platforms into revenue machines. Here are 14 social media strategies proven to bring real ROI: Quick Summary Define Clear Goals Aligned With Business Outcomes Focus on […]

7 Ways a QR Soundbox Boosts Sales!

Looking for a smarter way to handle payments at your shop or business? The EPOS Soundbox payment terminal might be the game-changer you need! It’s fast, secure, and instantly notifies you when a payment is received, no need to check your phone repeatedly! Here are 7 powerful ways the EPOS Soundbox can help boost your […]

5 Financial Mistakes Singapore SMEs Should Avoid in 2025

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Running a small or medium-sized enterprise (SME) in Singapore is both an exciting opportunity and a constant challenge. With rising business costs, increased competition, and shifting customer expectations, every dollar counts. Financial missteps can quickly undermine profitability and growth, especially in a fast-paced environment like Singapore. In this article, we’ll explore five common financial mistakes […]

Crispy, Juicy, and Totally Addictive: The Best Taiwanese Fried Chicken in Singapore

Best Taiwanese Fried Chicken

There’s a new crunch taking over Singapore’s food scene, and it’s loud, juicy, and unapologetically addictive. Taiwanese fried chicken, once a staple of bustling night markets in Taipei, has found a loyal following in the Lion City. With its signature crispy batter, bold seasoning, and tender interior, this street food star is fast becoming a […]

Increased Customer Lifetime Value: 8 Strategies to Maximize Long-Term Profitability

  In the dynamic landscape of modern business, the quest for immediate sales often overshadows a more sustainable and lucrative objective: maximizing Customer Lifetime Value (CLV). CLV represents the total revenue a business can reasonably expect from a single customer throughout their relationship. It’s not just about the first purchase; it’s about every subsequent transaction, […]